Protection from manipulation
To protect active social media users from hidden marketing influence and manipulative advertising techniques.
About the NeuroSell
NeuroSell is a school project about conscious consumption: how marketing tricks influence decisions and how to take control of your purchases and budget back.
Our missions
Developing critical thinking
To teach people to recognize triggers and make conscious decisions instead of impulsive purchases.
Building financial awareness
To help users of web platforms stay in control of their spending and treat their budgets more responsibly.
An antivirus for your wallet
Your mind is not a point of sale
No to manipulation
More control
Team
Artem Egorov: Content and website development
Lesson texts, “antidotes,” website pages, navigation, responsive layout, tests, and material structure.
Anastasia Prikhodchenko: Design
Booklet design, cards, brand style, and illustrations.
Where to find us
What comes next
New modules
Price anchoring, the decoy effect, personal discounts, and dark patterns.
More practice
Interactive quizzes based on real advertising screenshots.
Website improvements
Marketing olympiads, new courses from different users, and growth of our social media presence.